After all the major devaluations to airline mileage programs, Hyatt has finally decided to join in and completely overhaul Hyatt Gold Passport. The program will be renamed World of Hyatt, and the current two elite tiers will become three, basically by inserting a new tier between Platinum and Diamond. Of course, the benefits will also be adjusted accordingly. The changes will take effect in March 2017, so they will not affect members requalifying for 2016. Chase Hyatt credit cardholders will receive the new entry-level elite status.

The old Hyatt Gold Passport program

 The old program had one basic member level and two elite tiers, Platinum and Diamond. Here’s a quick review of the benefits and qualification requirements:
Member (Membership) Platinum Diamond
Requalification None 5 stays or 15 nights 25 stays or 50 nights
Bonus points 0% 15% 30%
Free WiFi Standard Premium Premium
Reservation guarantee None 72-hour guaranteed availability 48-hour guaranteed availability
Late checkout None 2pm 4pm
Club lounge access None None Yes; at hotels without a lounge, breakfast for four in the restaurant
Complimentary room upgrade None Higher floor, better room Best room excluding suites
Suite upgrades None None 4 per year
Welcome amenity None None Points or snacks

World of Hyatt

很丑的新 Logo?
Ugly new Logo?

The new Hyatt loyalty program will have three elite tiers plus one basic member level: Member, Discoverist, Explorist, and Globalist.

Member Discoverist Explorist Globalist
Requalification None $5,000 in spending or 10 nights $10,000 in spending or 30 nights $20,000 in spending or 60 nights
Bonus points 0% 10% 20% 30%
Free WiFi Standard Standard Premium Premium
Reservation guarantee None None 72-hour guaranteed availability 48-hour guaranteed availability
Late checkout None 2pm 2pm 4pm
Complimentary room upgrade None Better room Best room excluding Club rooms and suites Up to a standard suite
Club lounge access None None 4 per year Yes; at hotels without a lounge, breakfast for four in the restaurant
M Life Sapphire Pearl Gold Gold
Free bottled water One bottle per day One bottle per day One bottle per day One bottle per day
香港湾仔君悦酒店
Grand Hyatt Hong Kong, Wan Chai

Change #1: Qualification and requalification

For people who do not travel very often, requalifying is the most practical consideration. The new World of Hyatt is also following the major airlines and Hilton HHonors by starting to use spending to determine elite status. Requalifying based on stays will no longer work. According to the table above, you now must either reach a certain spending level or qualify based on eligible nights. Previously, Platinum members only needed 5 stays to requalify, which was relatively easy. That path has now been cut off: you now need at least $5,000 in spending or 10 nights. The cost will jump significantly. For top-tier members, the requirement rises from 50 nights to 60 nights, which is not actually that huge a difference. Under the new program, earning higher elite status becomes much harder, and for most people it loses much of its appeal. The Chase Hyatt credit card used to give Platinum status, but under the new program it will give the new lowest elite tier, Discoverist. That effectively removes the late checkout benefit, and free WiFi is also reduced from premium to standard. Overall, the loss is not the worst part. Still, adding this new tier also creates room for a new premium credit card in the future.

Change #2: Breakfast (club lounge access)

The new Explorist tier will receive 4 free lounge passes per year, essentially equal to four breakfasts. The top-tier Globalist will still get unlimited access, and at hotels without a lounge, members can have breakfast in the restaurant, but only for two adults plus two children rather than the previous four people.

Change #3: Room upgrades

For top-tier members, the benefits are actually better. You can now be upgraded to a suite for free, which was not available before. And the 4 annual suite upgrade certificates can be used on award stays! For the other tiers, room upgrades are not fundamentally different.

Change #4: Stay at five brands and get one free night

This is a new benefit, similar to SPG’s brand-stay promotion. As long as you stay at five Hyatt brands in a year, you can get one free night (Cat 1-4). Reaching Explorist will also earn another Cat 1-4 free night. And reaching top-tier Globalist will earn an unrestricted one-night free hotel certificate! That is very valuable and extremely generous.

Change #5: Resort Fee

 Resort Fee will not be charged on award stays, regardless of your elite status. This is a great deal at hotels with very expensive resort fees.

Change #6: Late checkout and early check-in

 Both Discoverist and Explorist will continue to get the same 2pm late checkout benefit as before, except at resorts.

Change #7: M Life

 Hyatt elites can directly receive M Life elite status. Current Platinum members (future Discoverist) will get M Life Pearl, while Explorist and top-tier Globalist will get M Life Gold.

2017 status

The new program will take effect in March 2017, meaning it applies to next year.

  • Those who have already met the 2017 Diamond requirements this year will be automatically matched to Globalist
  • If you were a Diamond member in 2016, then no matter how much you stayed this year, you will become Explorist in 2017
  • Platinum members will automatically become Discoverist (or Explorist?).

This transition approach is very reasonable. For the large number of Hyatt Diamonds who were matched at the end of 2015, this means they can continue to keep Explorist benefits in 2017. Platinum members also do not lose very much.

Status Match?

Not happy with the new program? Just like when SPG was acquired by Marriott last year, many hotel programs may be willing to match current Hyatt members in order to win business. Hilton is already running a Status Match through the end of 2017. Other hotel programs are also expected to start targeting longtime Hyatt loyalists. Stay tuned. Are you satisfied with Hyatt’s changes? Leave your thoughts in the comments.